Abstract: This article aims at contributing to the discussion on the creation and management of heritage. It offers insights on the risk of cultural commodification that may occur when the discourse held by heritage selectors displays in a former multi-ethnic context, thus dealing with the memories left by an ethnic group that lost much of its influence, but still asks for participation and tries to have a voice in heritage management and development. The specific theme of Jewish heritage tourism is presented through the case of Lviv, Ukraine. Key stakeholders were interviewed in order to cross-analyse different perspectives and strategies. The risk of heritagization processes to paradoxically exclude the communities who created and ran that heritage in the past but is discussed through the reactions, perceptions, and suggestions of the various groups involved.
Abstract: Heritage tourism linked with past or current cultural diversity and ethnic minorities has become a significant part of the tourism industry. This paper contributes to the discussion about heritage management related to niche tourism development and minority group participation. The specific theme of Jewish heritage tourism is analysed, particularly through the case of the present Jewish community of Bucharest. Empirical results are presented and discussed in order to understand how this community and the local tourist sector perceive the tourist potential of its heritage, and envisions its development. A reflection on the discourse behind the current and possible future management of Jewish legacy can thus contribute to a better understanding of the complexity of niche heritage tourism processes in former or present multi‐ethnic sites.183(3)