Abstract: The Auschwitz-Birkenau State Museum received two million visitors in 2019, making it the most heavily visited museum in Poland. This entry situates tourism at Auschwitz within the broader context of Holocaust tourism by providing an historical account of the phenomenon. It begins with those visitors to the camp before 1945 who were not tourists (Nazi officials, local suppliers, engineers), drawing attention to tourism’s ethical ambiguity. Since the museum’s 1947 opening, tourists have encountered a site undergoing continual development, its exhibition spaces and its messaging evolving from the Stalinist era through the Cold War to the present period. This chapter considers how shifts in the site’s memory politics, especially regarding the representation of different victim groups, have led to unresolved tensions that still surface during the tour. It then considers some present-day challenges to the legitimacy of tourism at Auschwitz, such as visitor behaviour or the difficulties in providing an appropriate, authentic, and informative experience to large crowds. Finally, the chapter reviews different scholarly approaches to Holocaust tourism, such as dark tourism theory and empirical visitor research, before concluding with questions for future research into Auschwitz tourism.
Abstract: The chapter addresses the key problem of Polish collective memory of Auschwitz, that is, how Poles perceive the former camp, in a wider context of Polish memory of World War II, Nazi camps, and the Holocaust. It presents and discusses results of surveys representative of Poland’s population, particularly two designed by the authors and conducted in 2020. The surveys show that the war is the major theme of Polish collective memory, and Nazi camps in general and Auschwitz in particular belong to top Polish lieux de mémoire. Auschwitz evokes in Poles mostly general and universalist associations with destruction, murder, crematoria, gas chambers, and death. The Holocaust is spontaneously associated with Auschwitz only rarely. On the other hand, the camp is the most frequently associated site of the destruction of Jews. The Polish collective memory of Auschwitz hinges upon a poor awareness of the number, nationality, and countries of origin of the camp’s victims. However, Poles are aware of the major historical functions of the camp and share different symbolic meanings of it. Some survey results suggest that a cosmopolitan Holocaust memory focusing on Auschwitz developed among Poles while others indicate that the Polish memory of Auschwitz has nationalist characteristics.
